Marilyn Jenett
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Metaphysical Marketing Workshop
Let
the Other Party Name the Price
Inspired by
Thomas Edison...
Yes, I took a cue from Thomas Edison...
First, about Edison. Then, you can decide if my idea, inspired
by Edison's experience, can be applied to some facet of your business
and be of benefit to you.
The following comes from a book
called The 21 Laws of
Influence
by Helen Davis, C.L.U. It’s an illustration of what negotiating experts
often advise: "Let the OTHER party name a price first."
"Thomas Edison was approached by
Western Union to buy his newly invented telegraph. Not certain of how
much to charge for it, Edison asked for and received a few days to
think about the purchase price. Edison discussed the offer with his
wife, and although astounded by her suggestion to ask $20,000 for his
invention, he agreed to do so.
Upon meeting with the
Western Union representative, Edison was dumbstruck. When asked for his
price he could not vocalize that he wanted $20,000 for his invention.
Instead, he sat in silence. Exasperated, the Western Union official
floated an offer of $100,000.
Edison took the offer."
I just love that story.
:-)
Was Edison being guided by his intuition, by Universal Mind, when he
couldn't speak? His conscious mind may have been astounded by the
thought of $20,000 - it seemed like too much to him. But at another
level of his being - $20,000 wasn't enough for the man who would change
our world. Do you see what I mean about "synchronicity and guidance?" I
cannot help but wonder how his wife reacted when he returned home :-)
Floating...
Then
one day a couple of years ago a former lesson student had contacted me
and asked if I was still doing private mentoring. I told him I
did on a selective basis and we spoke at length. At
the time, I was
charging a certain minimum per month for private mentoring but
the
price never came up as we conversed. He had done quite well with
my program - in fact, he revealed that he had made his first
million within that previous two years. He was ready to go even further.
So
near the end of our conversation, he finally asked how much he should
send me per month. For some reason, without really giving it any
thought, I spontaneously responded with, "Make me an offer."
He immediately
floated an offer of two and a half times my usual price.
Marilyn took the offer :-)
I
have used this technique ever since then for determining the price of
my private mentoring. I believe that for group programs and audio
products, there should be a level playing field and everyone should be
charged the same. But for private one-on-one mentoring, I believe that
someone starting out as an entrepreneur or growing their business
should not be required to pay the same as someone who makes a
six-figure income or is a millionaire. A personal mentoring
relationship is just that - personal - and each student may be
considered individually. I believe that a student who
gravitates
to me for private mentoring is there by Universal appointment. They are
meant to be my student and they should be able to enter the
situation free of financial concern or anxiety and yet my time and
commitment should be honored. I have the option of negotiating if I
feel the offer is too low. So I trust that we will arrive at a meeting
of the minds for mutual benefit. I also take into account that the
currency in some foreign countries has nowhere near the value of the US
Dollar and I take the currency valuation into consideration when
accepting a foreign student.
My policy of "Make me an offer" has withstood the test...
I
have accepted reasonable offers for private mentoring in the
area of hundreds
of dollars as well as offers for thousands of dolllars. You
see, it evens out in the long run and the Universe ensures
that I
am adequately compensated for accommodating those who reach
out to
me and who are sincerely ready to grow their consciousness and their
income.
If you are reading this and happen to be one of those who are ready,
then I will just say..."Make me an offer."
~
Marilyn
P.S. My private mentoring includes weekly mentoring calls and
additional support when needed, the Feel Free to Prosper lesson
material, and the popular Feel Free to Prosper group audio
programs (that are sold on the website) at no additional charge.
Personal mentoring includes my prosperity teachings as well as business
mentoring based on intuition and decades of experience as an
accomplished business owner.
© Copyright 2003-2008 Marilyn Jenett, Feel Free to Prosper
All rights reserved
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